5 Best Otterly AI Alternatives in 2026

Otterly AI has earned its Gartner Cool Vendor 2025 and G2 High Performer badges honestly: a 4.9/5 rating across 250 verified reviews, 20,000+ users, support across 40+ countries, and the most affordable entry point ($29/mo) of any tool with third-party category recognition. Its GEO Audit of 25+ on-page factors is a genuine differentiator at the price.

For teams starting AEO who want validated credentials and a trial they can run without a credit card, Otterly is the natural first stop. The limitations matter at growth stage.

Otterly covers 6 AI platforms: ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini, and Copilot. Claude, Grok, DeepSeek, Meta AI, and Mistral aren’t tracked at any tier.

The team is 2-10 employees operating out of Austria—capable at the current scale, but the roadmap velocity of a well-funded competitor is different from a small team managing a 20,000-user base. Add-ons for AI Mode ($9-149/mo depending on plan) and Gemini inflate the true monthly cost above the advertised $29/mo.

There are no analytics integrations with GA4, Google Search Console, or any CRM.

This guide covers the 5 best Otterly AI alternatives for 2026, each with broader platform coverage, stronger analytics capabilities, or a different value proposition that fills the gaps Otterly leaves open.

What are the best Otterly AI alternatives?

The top 5 Otterly AI alternatives are Airefs, Profound, Peec AI, Superlines, and Searchable.

Airefs adds Reddit monitoring and a done-for-you option that Otterly doesn’t offer at $24/mo. Profound is the G2 Winter 2026 Leader with 10+ AI platforms and prompt volume data at $99/mo. Peec AI covers 115+ languages with UI scraping accuracy and documented enterprise outcomes from $89/mo. Superlines tracks 10+ AI platforms including DeepSeek, Mistral, and Grok from EUR 89/mo with real UI interface data and MCP server support. Searchable provides GA4, GSC, HubSpot, and Salesforce integrations from $50/mo—the analytics connectivity Otterly lacks entirely.

Top Otterly AI alternatives — Comparison table

1. Airefs: Best Otterly AI alternative for proactive AEO

Otterly shows you what AI says about your brand. Airefs shows you what to do about it.

The Reddit keyword monitoring—tracking conversations that will become AI sources before they’re established—is a genuinely proactive capability that Otterly’s monitoring-first architecture doesn’t offer. At $24/mo, it undercuts Otterly’s $29/mo Starter while providing a more action-oriented workflow.

Otterly surfaces a citation gap and tells you which content types AI prefers in your category. Airefs surfaces the specific Reddit thread where the conversation is happening, the competing URL getting cited, and a prioritized content brief to close the gap.

For teams that want to act on AEO data rather than just monitor it, this is the more useful tool. The done-for-you tier (from $249/mo) handles content creation and community participation on your behalf—Otterly has no service layer at any price.

Key features

• ChatGPT-first tracking: Other LLMs on request; daily refresh on paid plans
• Reddit keyword monitoring: Surface future citation sources before they’re established
• AI Search Analytics: Real AI-driven traffic and crawler monitoring
• Competitor source analysis: Which sources your competitors are cited in
• Content opportunity identification: The specific pages AI models rely on in your market
• Done-for-you agency service: Content creation and community participation

Pricing

• Lite: $24/mo — 1 domain, 3 competitors, 25 prompts, 3 Reddit keywords
• Pro: $49/mo — 3 domains, 60 prompts, 10 Reddit keywords, 7-day free trial
• Expert: $83/mo — Unlimited domains, 150 prompts, 30 Reddit keywords, AEO strategist

Pros & cons

Pros:

• $24/mo is $5/mo cheaper than Otterly’s Starter with a more action-oriented workflow
• Reddit monitoring surfaces future AI citation sources — no Otterly equivalent at any tier
• Done-for-you tier executes on insights rather than just surfacing them
• 7-day free trial accessible without a sales call

Cons:

• No Gartner or G2 category recognition — Otterly’s third-party validation is stronger
• Fewer AI platforms by default than Otterly’s 6
• No GEO Audit equivalent — Otterly’s 25+ on-page factor analysis isn’t replicated

Customers

Airefs serves 100+ teams across startups, agencies, and B2B SaaS. 5.0/5 customer rating.

While every other AI search visibility tool showed me whether I was being cited, Airefs showed me all 571 URLs that were being cited.

— Lillian P, Fractional CMO

2. Profound: Best Otterly AI alternative for enterprise teams

Otterly’s highest plan (Business at $489/mo) is a feature-complete platform for mid-market use. Profound’s Growth plan ($399/mo) is cheaper and covers more ground: 10 AI platforms (vs Otterly’s 6), prompt volume data showing actual AI search demand, ChatGPT Shopping tracking, and AI content generation.

For enterprise teams outgrowing Otterly’s 6-platform ceiling, Profound is the natural next step.

The prompt volume data is the most compelling differentiator. Profound shows you how many people are querying those specific topics in ChatGPT and Perplexity—giving content teams a demand signal before they invest in creation. No Otterly tier offers this.

G2 Winter 2026 Leader status makes Profound the only AEO platform with a category-specific G2 badge. Otterly holds G2 High Performer—strong, but one level below Leader. For procurement decisions where G2 badges carry weight, this distinction matters.

Key features

• 10+ AI platforms: ChatGPT, Perplexity, Claude, Gemini, Grok, Copilot, Meta AI, DeepSeek, AI Overviews, AI Mode
• Prompt volumes: AI search demand data for specific queries — unique in the category
• ChatGPT Shopping: Product visibility and shopping trigger tracking
• AI content generation (Agents): AEO-optimized content at scale
• G2 Winter 2026 Leader

Pricing

• Starter: $99/mo (ChatGPT only, 50 prompts)
• Growth: $399/mo (10 platforms, 100 prompts, AI content)
• Enterprise: Custom

Pros & cons

Pros:

• G2 Winter 2026 Leader — one level above Otterly’s High Performer status
• 10+ platforms covers Claude, Grok, DeepSeek, Meta AI that Otterly doesn’t track
• Prompt volume data fundamentally changes how content strategy is planned
• $58.5M in funding from Sequoia + Kleiner Perkins + NVIDIA ensures roadmap stability

Cons:

• Starter ($99/mo) is limited to ChatGPT only with 50 prompts
• No Gartner recognition — Otterly’s Cool Vendor 2025 status is a differentiator
• No GEO Audit equivalent; no 40+ country multi-language support at base tier

Customers

Profound serves MongoDB, Ramp, Figma, Zapier, Indeed, Mercury, Docusign, and Chime.

Profound’s prompt volume data changed how we think about content strategy. We’re no longer guessing what people are asking AI—we know.

— Enterprise Marketing Director

3. Peec AI: Best Otterly AI alternative for accuracy and global brands

Otterly covers 6 AI platforms across 40+ countries. Peec AI covers 8+ platforms via UI scraping and supports 115+ languages.

The language coverage is the structural gap: Otterly’s 40-country support doesn’t translate to 40-language support, while Peec’s 115+ language tracking means genuine multilingual monitoring of what AI says in French, Japanese, Portuguese, and 112 other languages.

Peec’s UI scraping methodology produces results that match what real users see—not synthetic API responses. Otterly’s tracking methodology isn’t explicitly disclosed.

For brands where citation accuracy informs significant content investment decisions, Peec’s transparency and methodology rigor are meaningful. Its case studies (Wix 5x YoY LLM traffic, Merge 5x demo increase) are more quantified than any Otterly customer story.

Key features

• UI scraping: What real users see — not API responses
• 115+ languages: Genuine multilingual AI visibility tracking
• Visibility percentage metrics: Exact share of AI responses mentioning your brand
• Regional competitor benchmarking: Country-level visibility comparisons
• $30M+ funding, $100M+ valuation

Pricing

• Starting at $89/mo — 14-day free trial
• ChatGPT, Perplexity, AI Overviews included; other platforms EUR 20-30/mo each

Pros & cons

Pros:

• 115+ languages vs Otterly’s English-primary multi-country tracking
• UI scraping accuracy in a funded, well-resourced product vs Otterly’s undisclosed methodology
• Enterprise case studies (Wix, Merge) are more quantified than Otterly’s testimonials
• 14-day free trial matches Otterly’s trial length

Cons:

• $89/mo vs Otterly’s $29/mo — 3x more expensive at entry
• Only 3 platforms included by default; add-ons inflate cost
• No Gartner or G2 category recognition — Otterly’s badges are stronger
• No GEO Audit or on-page optimization feature

Customers

Peec AI serves Wix, Glide, Graphite, and Merge.

Peec allows us to pinpoint the exact types of content that are surfaced in specific LLMs.

— Crystal Carter, Head of SEO Comms, Wix

4. Superlines: Best Otterly AI alternative for platform breadth

Otterly covers 6 AI platforms. Superlines covers 10+—adding Claude, DeepSeek, Mistral, and Grok to the standard lineup—using real UI interface data rather than API calls.

For teams where tracking Claude or DeepSeek is a hard requirement, Superlines is the only sub-$100 option that includes them without add-on pricing.

The MCP server support is the most distinctive technical differentiator: teams building AI agent pipelines can connect Superlines data directly into automated workflows. Otterly has no agentic workflow support.

Unlimited brands and domains on Starter is another advantage—Otterly’s pricing is per domain tracked.

Key features

• 10+ platforms: ChatGPT, Perplexity, Copilot, AI Overviews, AI Mode, Gemini, DeepSeek, Claude, Mistral, Grok
• Real UI scraping: Not API-based; matches what users see
• MCP server + API: For teams building agentic AI workflows
• Unlimited brands and domains: On Starter
• In-app AI agent: Interprets data and recommends next steps

Pricing

• Starter: EUR 89/mo (~$93/mo) — 7-day free trial
• Growth: EUR 379/mo
• Agency Growth: EUR 299/mo
• Enterprise: Custom

Pros & cons

Pros:

• 10+ platforms vs Otterly’s 6 — includes Claude, DeepSeek, Mistral, Grok from base plan
• No per-platform add-ons — all platforms included in Starter
• MCP server support for agentic workflows is unique in the sub-$100 tier
• Unlimited brands and domains on Starter

Cons:

• EUR 89/mo vs Otterly’s $29/mo — significantly more expensive
• EUR-based pricing adds currency uncertainty for US teams
• No Gartner or G2 category recognition — Otterly’s validation is much stronger
• No GEO Audit or on-page optimization recommendations

Customers

Superlines serves Tallink Silja, Elo, Tietoevry, Finnlines, and Supabase.

Amongst the available GEO solutions in the market, Superlines stands as the leader.

— Markku Nykanen, Head of SEO, Tulos

5. Searchable: Best Otterly AI alternative for analytics integrations

Otterly has no GA4, GSC, or CRM integrations. Searchable offers GA4, GSC, HubSpot, and Salesforce from its $50/mo Starter.

For teams that need AI visibility data connected to their existing marketing stack, this is the gap Otterly can’t close at any price tier.

Searchable is newer (November 2025 launch) and has no G2 reviews yet, which is the trade-off vs Otterly’s 250-review track record. But for the specific use case of connecting AI visibility to analytics and CRM, Searchable is the only sub-$100 tool that covers it.

The four-module platform (Agent, Analytics, Content, Audit) covers a broader functional scope than Otterly’s monitoring + GEO Audit structure.

Key features

• GA4, GSC, HubSpot, Salesforce: Analytics and CRM integrations from Starter
• 7-platform tracking: ChatGPT, Claude, Perplexity, AI Overviews, Copilot, Gemini, Grok
• Agent module: Brand visibility simulation across AI engines
• Content module: Technical SEO and structured data for LLM citation
• Audit module: AI crawlability analysis

Pricing

• Starter: $50/mo — 1 domain, 50 prompts, 14-day trial
• Professional: $125/mo — Unlimited domains, 200 prompts
• Scale: $400/mo — 2,000 prompts

Pros & cons

Pros:

• GA4, GSC, HubSpot, Salesforce integrations from $50/mo — Otterly has none of these
• 7 platforms including Claude and Grok that Otterly doesn’t track
• $4M seed funding with £40M valuation and strong founding team
• 14-day free trial

Cons:

• Very new (Nov 2025) — no G2 reviews, no named customer case studies
• Starter limited to 1 domain and 50 prompts
• Otterly’s 250 verified reviews and Gartner badge far outweigh Searchable’s early-stage credibility
• UK-based team may create timezone friction for US teams

Customers

Searchable serves 12,000+ users including early enterprise adopters.

Within days, we had a clear picture of our visibility and a roadmap we could act on with confidence.

— Searchable customer

Frequently asked questions

Why look for an Otterly AI alternative?

Otterly is a well-validated entry-level AEO tool. But its 6-platform limit (missing Claude, Grok, DeepSeek, Meta AI, Mistral), the add-on pricing for AI Mode and Gemini, the 2-10 person team, and the absence of any analytics integration are genuine constraints for growing teams. If you’ve outgrown 6 platforms or need GA4-connected AI visibility data, these alternatives address what Otterly can’t.

Which alternative covers the most AI platforms?

Profound and Superlines both cover 10+ platforms. Searchable covers 7 (including Claude and Grok that Otterly misses). Peec AI includes 3 by default with add-ons for more. Airefs covers ChatGPT by default with other LLMs on request.

Does any alternative offer a GEO Audit like Otterly?

AthenaHQ (not in this guide, but related) offers the most comprehensive on/off-page GEO analysis. Among these alternatives, none provides a direct GEO Audit equivalent. Searchable’s Audit module covers AI crawlability analysis, which partially overlaps. Airefs’ content opportunity identification serves the same strategic purpose through a different mechanism.

Which alternative has the best third-party validation?

Profound holds G2 Winter 2026 Leader—one level above Otterly’s G2 High Performer. Peec AI has G2 5.0/5. Airefs has a 5.0/5 customer rating. Searchable and Superlines have limited review presence. Otterly’s Gartner Cool Vendor 2025 is unique in the category—no alternative holds the same Gartner recognition.

Is there a free trial for these alternatives?

Airefs: 7-day. Peec AI: 14-day. Superlines: 7-day. Searchable: 14-day. Profound: Free AEO Report. Otterly itself offers 14 days. All alternatives provide free evaluation paths.

Which is best for agencies managing multiple clients?

Airefs Expert ($83/mo) offers unlimited domains, 10 seats, and an AEO strategist. Superlines includes unlimited brands and domains on Starter. Profound has dedicated agency plans ($99/mo and $399/mo). Otterly’s pricing is per brand which becomes expensive for agencies.

Which alternative is best for multi-language tracking?

Peec AI with 115+ languages is the clear answer. Otterly covers 40+ countries but doesn’t disclose 40-language support. Superlines covers English, Swedish, Finnish. Searchable is English-first. For genuine multilingual AI visibility tracking, Peec AI is the only sub-$200 option.

Conclusion: Choosing your Otterly AI alternative

Otterly AI is a well-validated, affordable AEO platform. The Gartner Cool Vendor badge, 250 reviews, and GEO Audit are genuine strengths. But its 6-platform limit, add-on pricing, and absence of analytics integrations create gaps that matter as programs mature.

For teams that want to act on AEO data rather than just monitor it, Airefs at $24/mo surfaces Reddit opportunities, content gaps, and citation sources—and offers a done-for-you tier for teams that want execution. It’s cheaper than Otterly with a more action-oriented approach.

For enterprise teams that have outgrown Otterly’s platform limits, Profound at $99/mo adds 10+ AI platforms, G2 Leader status, and prompt volume data that fundamentally improves content strategy decisions.

For global brands tracking across languages, Peec AI at $89/mo covers 115+ languages with UI scraping accuracy and enterprise case studies at Wix and Merge.

For teams needing the broadest platform coverage without add-ons, Superlines at EUR 89/mo includes Claude, DeepSeek, Mistral, and Grok in its base plan with MCP support for agentic workflows.

For teams where connecting AI visibility to GA4, GSC, or HubSpot is a priority, Searchable at $50/mo is the only alternative under $100 with those integrations built in.

Want to go beyond Otterly’s 6-platform limit? Try Airefs free for 7 days — $24/mo with Reddit monitoring, daily tracking, and a proactive opportunity-first approach.