Sources

The URLs ChatGPT and Google AI Overview rely on to generate their answers — collected from all the prompts in your account, ranked by how often they're cited.

Open in app

Sources shows every URL cited by ChatGPT and Google AI Overview across your tracked prompts — the content they actually used to formulate their answers. It's the difference between knowing you appear in 40% of prompts and knowing exactly which 571 URLs are shaping AI responses in your category. That specificity is what turns visibility data into an actionable content strategy.

Airefs Sources panel showing 1,700 URLs cited, sorted by citation count, with type labels, domain names, first seen and last seen dates
Sources panel — cited URLs sorted by frequency, with type, owner, and date metadata
Source data only appears after you've added and run prompts in your account.

Sources has three views: URLs, Domains, and Prompts. Filter by type (article, Reddit thread, review, video…) or by owner (your site, competitor, third party). Export any view to CSV.

Airefs Sources URLs tab showing cited URLs ranked by count, with Type badge (Article, Wiki, Other), domain favicon, title, and first and last seen dates
URLs tab — every cited page ranked by frequency, with type and date metadata
Airefs Sources Domains tab showing domains ranked by citation count with URL count, domain name, and first and last seen dates
Domains tab — publishers ranked by total citations across all your prompts
Airefs Sources Prompts tab showing each prompt with its cited sources listed below, including article titles, URLs, mention and citation counts
Prompts tab — sources grouped by the prompt they appeared in

The Domains tab aggregates by publisher — useful for understanding which sites dominate your category. The Prompts tab groups sources by query, so you can see exactly what content shapes answers for each prompt. Expand any row to see all cited URLs for that prompt.

See which prompts a source influences

Hover any citation count badge to see every prompt that cites that source — with citation count, date, and country for each.

A source cited across 20 different prompts is far more strategically important than one cited 20 times in a single query. This breakdown makes that distinction instant.

Hovering a source's citation badge reveals a list of prompts it influences, with citation count, date, and country for each
Hover a source to see every prompt it shapes — citation count, date, and country shown for each

The smart filter surfaces the most actionable subsets: Cited often highlights high-frequency sources. Competitive gap isolates competitor-owned content. Brand mentioned and None mentioned filter by whether your brand appears in that source.

Identify content to create

Look at the URLs and article types that appear most often. If "15 Best [Category] Tools for 2026" listicles dominate your category's citations, that's the format to target.

If the top-cited article is outdated, that's an opening — a fresher, more comprehensive piece can displace it. Match the format and intent of what the AI currently cites, but make yours better.

Find quick brand mention wins

Look for URLs where you could secure a brand mention — review sites, comparison articles, Reddit threads. Getting your brand into a highly-cited source can lift your mention rate across many prompts at once, without publishing anything new.

Reading the filters

  • Comment opportunities — filters to commentable sources (Reddit threads, LinkedIn posts, Medium articles). These feed directly into Discussions and are the highest-leverage items for quick brand visibility gains.
  • Owner: yours — see which of your own pages are being cited and how often. The pages that do get cited are your strongest-performing content in AI search — double down on them.
  • Owner: competitor — see exactly what content is working for them. The Domains tab shows which publishers are most influential — useful for prioritising outreach.
  • By prompt — isolate which sources drive answers for a specific query.